Startup Growth Strategy
I have pitched and fundraised at my own startups to the tune of 650K in seed and angel rounds. For the past 3 years I have created pitch deck, pitched in competitions, pitched for VC, Angels and Family Offices for at least 8 of my startups I work with. We have raised on last count between 1.3 Million across these companies. - Getting the right Pitch - Finding the right set of investors - Competing at large conferences and pitch competitions - Finally closing the round, term sheets and cap tables
I led Marketing functions at one of my startups and it was heavily focussed on Inbound Marketing and Content. Over the past 3 years I have played roles of fractional CMO at a variety of startups. Helping startups increase their brand presence and help reach out to the right audience.
After Idea, Technology and MVP is built the primary focus has to be on Customers. This includes listening to Customers and Operating the company as geared towards Customer Success. Over the last 3 years at various startups I have played roles like part-time COO, US Sales Head and other focussed on helping startups listen to the customer voice intently. Helping the startup operate from a prism of Customer Centricity helps the startup attain hockey stick curve or pivot faster in their life cycle.
Setup a few companies on various levels of Drift. Have known the founding team for a long time. With thier Conversational Advertising introduced recently along with thier existing Conversational Marketing they are a game changer in the industry to have instant conversations.
Including my own companies I have run end to end Market Automation and Sales Framework using HubSpot for a couple of startups. This includes email marketing, CRM, Hubspot Designed Landing Pages, Sales Notification and others.
For Publishers, Yukta One platform enables end-to-end automation of Digital Ad and Revenue Operations across Display, Video and Mobile assets. For Brands and Agencies, Yukta One platform enables end-to-end automation of Engagement, ROI and Media Operations across Display, Video and Mobile campaigns. Manish led the Sales and Growth for this company across USA
As a Consulting Partner and Product Marketing lead for Edifecs, Manish acts as a trusted digital partner for Healthcare Plans and Providers enabling them plan and operationalize their competitive and business goals at the same time achieving their time bound regulatory needs. Manish partnered across a wide spectrum of Healthcare organizations including Payers, Providers, Healthcare Exchanges, Accountable Care Organizations and State Medicaid Organizations
Masters in Computers and Double Majored in Management
Manish was very knowledgeable regarding health care business start ups. He was extremely easy to talk to. He was a great communicator in speaking as well as listening. He enlightened me to ideas and concepts that I had no knowledge of. I felt that I had chosen the perfect growth mentor for my small health care business proposal and start up.
Manish was a pleasure to talk to. If you're looking for advice on funding topics, you can't go wrong here!
Manish had a lot of great insights concerning the inbound marketing strategy we're trying to build. He's a great fit for a startup trying to incorporate an inbound methodology into its organization. We'll be coming back for his strategic advice on a regular basis. I definitely recommend him!